Jaguar Land Rover India has launched a guaranteed buyback program for customers purchasing select Range Rover, Defender and Discovery models in the country. The new measure promises guaranteed future value of up to 55% of the vehicle’s ex-showroom price.Developed specifically for the Indian market, the program combines pre-determined buyback value with enhanced financing options. Qualifying customers can choose from flexible ownership terms while receiving a guaranteed minimum buy-back value at the end of the agreed period, subject to model eligibility, mileage limits and retailer-specific terms and conditions.According to the company, the program addresses one of the major concerns of luxury car buyers: resale value. By determining minimum future value at the time of purchase, customers gain a clearer understanding of the cost of ownership and can plan future upgrades with greater confidence.Commenting on the news, Rajan Amba, Managing Director, Jaguar Land Rover India, said the initiative aims to provide greater confidence to customers by ensuring the future value of the vehicles. In addition to the guaranteed buyback, Jaguar Land Rover India has also launched enhanced financing solutions with more flexible monthly payment options. The company says these financing programs are designed to increase ease of ownership and make it easier for customers to upgrade to new Jaguar Land Rover vehicles in the future.The guaranteed buyback program will be available through participating Jaguar Land Rover authorized dealers across India. However, the company has clarified that the insurance value, ownership period, mileage limit and eligibility criteria may vary depending on the model and retailer.Stay tuned to TOI Auto for the latest updates in the automotive industry and follow us on social media on Facebook, Instagram and X.
